Public holidays as a Kaufland seller: which holidays Kaufland counts for delivery time and tickets

The rule: the channel's holidays, not the seller's

According to Kaufland, expected delivery times are adjusted for the holidays of the respective sales channel, and those holidays are also considered when calculating the ticket response time for that channel's tickets. Nationwide holidays are what counts; regional holidays – such as Corpus Christi in only parts of Germany – are not included. Kaufland maintains an overview of the 2026 holidays per country in the Seller University (Germany, Slovakia, Czechia, Poland, Austria, France, Italy).

Example 1: German seller on Kaufland.de

If you cannot ship on a nationwide German holiday, your late delivery rate on Kaufland.de does not suffer: if the order comes in on that day, your delivery window is automatically extended by one day, and the holiday is excluded from the ticket response time (delivery time explained).

Example 2: German seller on Kaufland.sk or .cz

Here no German holidays are taken into account. Your delivery windows are not automatically extended on German holidays, and tickets not answered on time during that period are fully included in the response time. Kaufland therefore recommends adjusting the delivery windows on these channels manually in advance of German holidays; conversely, Slovak or Czech holidays apply there.

What this means in practice

• Keep a holiday calendar per channel – with every country you sell in (newer marketplaces).
• Raise the processing time before bridge days when your warehouse is closed – better one day longer displayed than a late delivery.
• Tickets: the 48-hour deadline runs through your own holidays on foreign channels. Organise cover (service KPIs).
• Leave: Kaufland only excludes public holidays, not company holidays. For longer absences raise the processing time or pause offers.

Holidays, season and ranking

Around holidays demand and competition shift: before Christmas sales rise and with them the movement in positions, on the holidays themselves deliveries stall. Check your most important search terms daily in these phases (season checklist) – and note when you changed delivery times, so a lost position is not wrongly attributed to the listing.

Frequently asked questions